Michael Whittemore
Senior Account Executive
Clear Channel Communications


Michael Whittemore's weekly work load would be daunting for anyone. Writing 15-20 radio commercials for clients, plus producing numerous music and message-on-hold presentations, and crafting proposals for new and existing clients fills Mike's days and evenings. Yet he knew there had to be a way to get more done in less time.

He got a glimpse of a new approach a few months ago, when he saw Dragon Naturally Speaking demonstrated. He was intrigued, but at the time his computer was too old and too slow to effectively run the software, so he held off making the switch. But at the beginning of this month, just a couple of weeks ago, the purchase of a new computer with a faster processor brought with it the opportunity to try out speech recognition software.

After being trained by Achieve Results, Mike was amazed at "how I was able to jump in and get as much done as I have after such a short lesson." "I know I couldn't have figured out how to use it on my own," he says.

In addition to feeling like it's already saving him time, Mike says it also seems much easier to use, so he procrastinates less; "the task feels less tedious." So instead of putting off work to-be-done, as he would have before, Mike is now much more likely to pick up his headset and get going.

Improved productivity is the main reason behind his switch to speech recognition, Mike explains, but there is a bottom line benefit because the more commercials he can produce, the more money he earns. For Mike, Dragon provides "an opportunity to get more done and grow my income."

After using Dragon for less than two weeks, Mike boldly states, "If you're doing anything on a computer, there is no reason not to use speech recognition."

Interview by Marcia Layton Turner, Layton & Co.






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